Over the past six or seven years, Bidgely has created a lot of value for utilities and consumers. Now, we're also focused on also providing value for the many vendors, partners and players in the energy ecosystem who are still doing marketing and targeting in the old fashioned way.
For example, a demand response vendor who is running demand response for a utility could leverage AI-powered customer alerts to help them enroll customers who are ideal program targets -- such as those who are smart meter analytics reveal to be running their air conditioner during peak hours. Data science not only makes it possible to better target those customers, but also to develop messaging to those customers that features the personalized ROI each will receive from the solution offered by the demand response vendor.
This example extends to a much larger ecosystem of players, not only demand side management players, but also solar, energy storage, energy efficiency and electrification companies.
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