After a successful first event in Paris, Show ME was presented at the Cinema Odeon, a historical theater in Florence (Italy). Similar to France, the Italian event was divided into 2 parts:
- The first Act took the form of a show promoting the Group's actions to value and protect the savoir-faire and people behind the Métiers d'Excellence. 13 speakers including Chantal Gaemperle, Toni Belloni and the mayor of Florence, Dario Nardella took the stand.
- Act 2 was devoted to demonstrations of know-how by the Virtuosos of these Métiers. In an original sensory tour, the Group's Italian Maisons showcased their emblematic skills, linking them to one of the five senses.
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