Keyword research for SaaS is crucial in building a smooth pipeline that allows you to create content and pages that resonate with your audience's core problems and that are used in paid and organic campaigns.

Not only that, with a framework in place for conducting proper keyword research, you'll be able to re-purpose your written and video content across other marketing channels to drive further reach, and actually connect with right-fit buyers.

Let's talk about what you should avoid, and how you should properly conduct keyword research in order to start accelerating MRR growth.

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