Generation Alpha is “rapidly making their mark” on the industry, said Larissa Jensen, the senior vice-president of Circana, a group that tracks the behaviour of Canadian consumers. She added that tweens are likely to drive sales in the years to come.

In fact, #SephoraKids was trending on TikTok recently with more than 400 million views.

CBC Kids News Contributor Ainara Alleyne talked to some experts to find out what in the world of skincare tweens actually need.

CBC Kids News is a website for kids, covering the information you want to know. Real Kids. Real News. Check it out at [ Ссылка ]

Follow us:
Instagram - [ Ссылка ]
Twitter - [ Ссылка ]

свернуть