Opening remarks by Michael Hennessy, President & CEO, Canadian Media Production Association

Opening Keynote Address by Robert Tercek -- Inventing the Future of Television

Last year it became fashionable for pundits to speculate about the disruption of the TV industry. Flattening growth curves for traditional TV and a proliferation of new ways to discover and consume video programming added to a general sense of anxiety about the future of TV. Opening keynote speaker Robert Tercek takes a contrarian view. He sees an abundant future ahead for television. Tercek returns to PrimeTime for the third time to guide our conversation beyond the fear of disruption towards the unlimited opportunities for reinvention. To achieve this bright future will require new attitudes, new strategies, and a new relationship with the audience.

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