Today, we're bringing you some quick tips about how to grow your apps. And for this first video, we're going to talk about Replies and Reviews.

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Tip #1 (0:22)
So, our first tip about reviews is reading them. You should definitely read through your reviews, not just to get feedback from your users, but to find out if they are experiencing any bugs or some users will even recommend some new features or new improvements that they would like to see.
And, in that way, you'll know which bugs to fix first, and also what kind of features to build out in the future.

Tip #2 (00:49)
Did you know that the user can change their reviews after they submitted it? Which is very good. So, answer your reviews because you'll have chances that they will change it and give you the 5 stars.

Tip #3 (01:04)
Another reason why you should be reading through your reviews is that they are a great place to find new keywords for your app. So in case you start running out of ideas, you can definitely pull out keywords that users have been using to describe your app through the reviews.

Tip #4 (01:20)
When you answer your reviews, you're actually showing your users that you care about them, care about their feedback. Which is very good for you.

Tip #5 (01:31)
So, specifically for Google Play, Google will crawl your replies and reviews for keywords that describe your app. These are words that you or your users frequently use in the review section. So, basically, when somebody searches on Google Play, if they type in any of those words that have been in your reviews your app is going to show up in the search results.

Tip #6 (01:55)
When you reply to your users' reviews, you're actually showing them that you care about their feedback and that you are going to improve your app. This means that you are frequently updating your app, and making it better and better.

Tip #7 (02:10)
Another reason why replying to reviews is so important to your App Store Optimization is that apps with a higher star rating and also more positive reviews, rank higher in the app stores, meaning more people will be able to find your apps at the end of the day.

Tip #8 (02:26)
When you answer your reviews, Google Play and the App Store will understand that you are active and this is going to be very good for you because you're going to rank higher.

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