Pet subscription-box company Bark & Co. is making shopping as fun for dogs as for humans. The company has launched a week-long pop-up shop called “BarkShop Live” in Manhattan’s Soho neighborhood for our four-legged friends. The by-appointment-only space allows dogs to play with toys in an open, specially curated space. As each dog plays, a BarkShop vest interacts with RFID tags in all the toys and a mobile app on the smartphone of the dog’s owner, allowing them to see what their dog loves and hates.
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