Ready to unlock the secrets of success from a dynamic entrepreneur? Join us as we sit down with Jordan, the visionary CEO and co-founder of Starfish. From refereeing soccer games in New York to revolutionizing the restaurant industry with innovative AI technology, Jordan's journey is packed with insights and inspiration. Discover how his early ventures, like Star Toilet Paper, paved the way for success in SaaS and the creation of Starfish, a game-changing platform for small business owners.

Ever wondered about the grit and resilience required to transition from door-to-door sales to founding multiple successful businesses? Jordan opens up about the tough lessons learned in Ann Arbor, the challenges of managing time and handling rejection, and the rewarding shift to self-employment. Learn how he tackled the complexities of business costs and customer problem-solving, evolving Starfish from a simple idea to a must-have tool for restaurant financial management.

Passionate about building something meaningful, Jordan also shares his strategies for balancing intense work with personal life, the importance of minimal initial investment to validate business ideas, and the power of a supportive network. Get inspired by his reading habits, his drive to create generational wealth, and the practical steps he took to turn his entrepreneurial dreams into reality. Don’t miss this episode filled with invaluable advice for budding entrepreneurs looking to make their mark.

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