Uploaded on 16 Dec 2014
• Find your target audience on social media quickly and easily
• Identify expressions of purchase and switch intent
• Target segments with highly personalised advertising

Find your target audience on social media quickly and easily. The Gajo platform identifies the most relevant audience segments for brands on various social media channels, enabling companies to target these audience segments with highly relevant and personalised advertising.

This technology builds on human language processing and machine learning capabilities to identify content that contains expressions of purchase intent and switch intent as well as other signals relevant to specific advertising campaigns.

For more on this and other CNGL innovations, contact collaboration@cngl.ie

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