THE LONDON INTERNATIONAL WINE AND SPIRITS FAIR

Around 15,000 visitors from the UK and around the world use the Fair as a buying platform, to see what new wines are available and to research industry trends. It's perfect for: Importers; Wine merchants; Sommeliers; Off licence managers; Wholesalers; Restaurateurs; Producers; Pub / bar managers; Caterers.
LIWF and Distil Post Show Figures: The London International Wine Fair and Distil closed on 2011 with both exhibitors and visitors reporting a very successful and positive event. The seamless organisation of the three-day show by Brintex was praised yet again, as was the quality of the visitors attending the event.

There was a packed and varied timetable of interesting briefings, seminars, tastings and masterclasses, covering a wide range of industry topics; and the LIWF features, new and existing, proved to be as popular as ever.

The final visitor attendance figure stood at 13,754, a slight increase on the 2010 total of 13,684.

James Murray, Event Director commented: "The feedback we have received so far about this year's show has been overwhelmingly positive. Despite tough economic trading conditions, UK agents were out in force alongside pavilions from all the major wine producing nations, as well as exciting emerging markets. Lebanon, India and Russia reported positive business leads and gave a feeling of optimism for the coming months. Whilst we're pleased that we have seen a slight increase in the visitor numbers this year, it is the quality of those visiting that is key to our exhibitors, and many have reported their most successful show for many years."

Matthew Dickinson, Commercial Director, Thierry's: "Thierry's had a truly exciting trade fair this year in sponsoring the Access Zone. This allowed us to work on some really innovative communication projects with Vrazon and Brintex and we were delighted with both the number and quality of visitors, both real and virtual!"

Giles Cooke MW, Marketing Director, Alliance Wine: "As ever, there were very high quality attendees over the course of the three days. We have had plenty of very constructive meetings with lots of results in the bag."
Jeremy Rockett, Marketing Director, Gonzalez Byass: "We have had some very high quality journalists, customers and other visitors. Every year opportunities come out of the Fair that we could never predict."

Su Birch, CEO, Wines of South Africa: "Our new format has proved very successful and we have had a steady stream of people tasting, including media and buyers. Brintex did a great job as ever."
LIWF is organised by:
Brintex
32 Vauxhall Bridge Road
London
SW1V 2SS
United Kingdom
Telephone: +44 (0) 20 7973 6401
Fax: +44 (0) 20 7233 5054
Email: wine@hgluk.com

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