In this episode of 100xEntrepreneur Podcast, we take you through the journey of Aloke Bajpai building ixigo over the last 13 years.
Aloke is one of the few founders who experienced & survived the 2008 crisis. During the podcast, he shares how ixigo applied similar strategies and learnings to tackle the current pandemic.
Aloke’s insights which we discuss during the podcast are on –
00:28 – USP of ixigo – Built its major user base organically
01:36 – Building quirky sharable content around travel
03:56 – Where does ixigo stands in terms of net profits & GMV for FY20?
07:26 – Launching ixigo assured & TARA assistant (i.e. Travel agent of the future)
10:42 – How travel is going to open up in the next 6-12 months?
13:50 – His lessons from surviving the 2008-crisis
22:35 – 20% of ex-ixigo employees becoming entrepreneurs
24:50 – Key-value props which have pushed ixigo into a higher orbit against its competitors
28:49 – “ixigo Train App” having higher numbers of users vs all of its travel competitors apps combined
31:19 – Pursuing Ph.D. in Survival Sciences
32:39 – Identifying organic growth hacks to tackle Zero-budget marketing
42:50 – Raising capital after the 2008-crisis
50:45 – Destination for ixigo ahead: Becoming the most loved OTA in India
56:33 – Mentoring first-time entrepreneurs & supporting them as an Angel Investor
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