Note: This is a sample video from our comprehensive Social Marketing Certification course at Hootsuite Academy. Get educated and certified today!
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Maintaining effective and engaging social media profiles is an essential part of setting your business up for success. The steps to set-up and configure your profile differ by network, but there are some generally accepted best practices that can help you better capture traffic, engage visitors, and increase conversions.
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How to Optimize Social Media Profiles
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