In this video SparkUp Studios founder Luke Santamaria discusses the ins and outs of fan tokens, specifically how they relate to sports organisations.
He discusses:
- What blockchain is, the underlying architecture of fan tokens
- What fan tokens are
- How fan tokens are beneficial for fans and sports teams/ leagues
- How fan tokens are different to NFTs
- How sports teams can drive revenue and fan engagement with tokens
- Key considerations when implementing fan token technology
