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There is much debate in the world of sales experts of between the value of The Art Of Selling VS The Science Of Selling...
Mark Ripley is the VP of sales at Insightly. He’s a true sales practitioner and joins me on today’s episode to share the differences between the science and the art of selling in the internet age.
-- What you will learn in this episode --
Mark outlines the best way I’ve ever heard to document insights and build a sales asset which you own. In addition you will learn –
- The importance of understanding both the art and science of selling
- When to draw the line in your research gathering efforts
- How to deliver insights that make prospects want to get on the phone with you
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