This video explains approaches developed by the Institute for Manufacturing's Design Management Group to overcome challenges relaed to new product introductions. The aim of these tools is to achieve a strategically prioritised portfolio of new products that will be delivered on time, to budget and in demand by the market.

This video covers:

What is new product introduction and why can it fail?
An introduction to the 4Ps: process, product, project and portfolio
How to use the IfM NPI mturity assessment tool
Understanding the results
The 'on a page' approach to NPI

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