Everyone tells you to build a newsletter list as an author, but how do you attract people to sign up for your newsletter? In this video Julie Broad of Book Launchers shares her tips for crafting a great reader magnet that converts people to sign up for your newsletter list. With examples from clients like Virgie Bright-Ellington, Brent Pohlman, and Danielle Cobo, as well as an invitation to get the copy of Self-Promote and Succeed in audiobook format for free, you'll discover a variety of ways to grow your author platform with a reader magnet that is not a free chapter.

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00:00 Introduction
01:13 No Free Book Chapters Please
02:17 What does conversion ratio mean?
03:56 Ideas for Reader Magnets
05:11 Tips for Building Your Newsletter
06:23 Post a link to your reader magnet page

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