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Words like ad fraud and malware are terrifying to digital media natives and novices alike. But, how do tech partners and programmatic advertising exchanges prevent ad fraud and respond to threats like malware? Listen as Index Exchange’s Howard Sulman, manager of exchange quality assurance, and Suyog Bhise, compliance and fraud analyst, explain how Index works alongside other industry leaders to prevent and tackle malicious activity across the web.
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► Index's Culture of Quality: [ Ссылка ]
► The Importance of Prevention for a Clean Exchange: [ Ссылка ]
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