Staying physically active and exercising every day isn’t easy — if it was, everyone would do it. But by creating a range of smartphone fitness games that are fun and exciting, Six to Start has motivated over 3 million people to exercise more. We’ll explore the design and development process behind our biggest games — Zombies, Run!, The Walk, and 7 Minute Superhero Workout — along with the crucial business decisions that have made the company a sustainable success.

Speaker:

Adrian Hon (CEO and Co-Founder, Six to Start)

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