Do 600% more impressions on Instagram sound interesting? Watch the video we prepared to help you learn the tips and tricks to achieve spectacular results.
What’s waiting for you inside the video?
0:00 Introduction 👋
0:10 Do hashtags still matter today as much as they did 3 years ago? ⌛
0:30 Should you ignore #hashtags and stop using them?
0:48 @creators profile on Instagram about the recommended number of hashtags 🤓
1:49 High Season Co.’s study - how to get 600% more impressions? 🔝
2:29 Instagram SEO technology
2:50 Vanessa Lau explains the new SEO technology on Instagram
3:10 What’s more effective: using keywords in captions vs. in hashtags 🤔
4:03 How to learn which hashtags your viewers are following? - Discover Brand24 👀
4:03 More tactics for hashtags - what types of hashtags should you use?
Creator & host: Josh from Brand24
Hashtags are the very foundation of Instagram. However, as one of our viewers rightly noted, their influence and power are lower today than it was, let’s say 3 years ago.
But why is that?
Instagram’s algorithm has recently changed. This situation has created an avalanche of fear and scepticism among influencers working with Instagram on daily basis.
Another significant thing is that a huge amount of influencers who stopped using hashtags a while ago are still getting the exact same exposure.
So does it mean that hashtags are not useful anymore?
Not really.
@creators on their Instagram profile indicate that 3-5 hashtags are the best amount to maximize your reach. That may be shocking as till now many of us used to add up to 30 hashtags to every post we published.
However, quality trumps quantity today. It means that your post will reach fewer people, but the audience that will see your post will be better selected and more likely to be interested in your post.
As we learn from High Season Co., we can gain up to 600% more interactions on a post if it has 30 hashtags. But think about it for a second – how many of those people who liked your content are really interested in what you post?
Thus it depends on what you want: more of less relevant interactions or have fewer interactions but only from people genuinely interested in what you do.
Interesting links:
@creators profile on Instagram: [ Ссылка ]
The video of High Season Co. that we mentioned at 1:56 - THIS IS HOW MANY HASHTAGS YOU SHOULD USE ON INSTAGRAM | Instagram Hashtag Update 2022: [ Ссылка ]
Vanessa Lau’s video we mentioned at 2:50 - Instagram Hashtags DEAD? (NEW SEO Strategy for 2022!): [ Ссылка ]
Brand24’s article about monitoring hashtag performance: [ Ссылка ]
Our video about how to increase your social media engagement: [ Ссылка ]
Our profile on Instagram: [ Ссылка ]
Brand24’s media monitoring tool: [ Ссылка ]
Free trial of Brand24: [ Ссылка ]
#instagram #hashtag
