Get ready for a marketing disaster tale like no other. In this video, we uncover the incredible story of the Hoover Free AirTicket promotion and the company's $3.3M failure. In an attempt to boost sales and fight off the recession, the U.K. division of Hoover rolled out a buy-one-get-two-free promo offering free flights to Europe and America for every customer who spent over £100 on a Hoover product. But things didn't go as planned, and the campaign quickly turned into a nightmare.

You won't believe the greed, mismanagement, and poor decision-making that led to the demise of this once-great company. Whether you're a marketer, business owner, or just love a good hooky story, this video is not to be missed.

The lesson from all of this? Don’t over promise and under deliver, and certainly don’t offer to send all your customers to America for £120 each.

The worst sales promotion in history


--------------------------------------------------------------
ABOUT OUR CHANNEL
Welcome to our channel!
Here, we explore the world of money and success, covering topics such as the rise of successful companies, inspiring entrepreneur stories, and how to make money online.

Follow for more amazing future Money- Related Content !!
Hope you like it and loved it while Watching it !!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
All the information on this website/Channel -" [ Ссылка ]"
is published in good faith and for general information and Educational purpose only.


TAG:

Hoover, Free AirTicket, Failure, $3.3M, Rise and Fall, Company, Business, Marketing, Promotion, Engaging, Unique, Lessons Learned, Campaign, Buy-One-Get-Two-Free, Recession, Boost Sales, Fight Off, Epic, Expert Insights, The worst sales promotion,failed campaign,money talk,failed company,business story,financial story,financial wolf,financial talk,Red Lobsters Crabfest,poor business planning, Edna morris,company made stupid decision,the rise of Hoover company,campaign marketing failed,marketing fail,Hoover company air ticket,most expensive plane ticket,Hoover company failed,Air ticket promotion,Plane ticket scam,Plane ticket tips,hoover plane tickets,hoover failed

свернуть