This is a special session of Email Crush-ing It, an exclusive interview series for students of my course Email on Autopilot ([ Ссылка ])
Greg Head, positioning expert and CEO of Practical Founders, walks you through POSITIONING, and how to narrow your focus, to find out exactly what your position is in the market.
** If You Find It Hard to Explain How You’re Different…**
Greg will show us how to:
- Use the framework that your audience's brains expect to see.
- Highlight what makes your blog or business unique.
- Create a credible reputation with your audience.
ABOUT GREG
Greg Head is a 30-year software industry veteran who was part of the startup-to-scale journeys of three different software companies in the CRM industry, including one IPO.
He is now an active blogger, podcaster, and a strategic advisor to software founders. Through his program, Practical Founders, he helps founders of software startups worldwide. Greg also hosts the weekly Practical Founders Podcast, where he interviews successful founders who grew valuable software companies without big funding.
Greg is a renowned expert and well-respected speaker on the topics of marketing strategy and positioning, helping companies stand out against their competition.
Free ebook: [ Ссылка ]
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