How can big companies successfully innovate? How can we build a culture that supports innovation or do we even want to?
Edit: Shortly after posting this video. Professor Pisano let us know he is exploring the audiobook with the publisher!
While at Harvard Business School Gary Pisano taught several of my executive classes addressing these issues on innovation and business strategy. I loved every one of them (especially about Netflix). When I learned Pisano's book about innovation, I immediately purchased and finished the entire thing.
Here is my review in 5-minutes.
Here is the description from Amazon:
Every company wants to grow, and the most proven way is through innovation. The conventional wisdom is that only disruptive, nimble startups can innovate; once a business gets bigger and more complex corporate arteriosclerosis sets in. Gary Pisano's remarkable research conducted over three decades, and his extraordinary on-the ground experience with big companies and fast-growing ones that have moved beyond the start-up stage, provides new thinking about how the scale of bigger companies can be leveraged for advantage in innovation.
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