From leading art-market economist, serial entrepreneur, and bestselling author Magnus Resch comes the must-have business guide for visual artists: How To Become A Successful Artist.

Based on interviews with leading experts and practitioners including artists, dealers, and curators, Resch answers the most important questions including: How do I find gallery representation? How do I write an artist statement? How should I price my artworks? And what's the best Instagram strategy? Discover never-before-published stories and advice from artists in the book such as The Haas Brothers, Zhang Huan, Rashid Johnson, Jitish Kallat, Marilyn Minter, Shirin Neshat, Raymond Pettibon, Laurie Simmons, and many more.

In this virtual event in the Phaidon & AIGA Present series with AIGA’s Lee-Sean Huang, hear directly from Resch how artists can have a career in the field they love.

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