Three marketing classes taught by Mike Madore - MAN 3020A , MAN 3020B and IME (Integrated Management Experience) - were assigned to put together promotional videos for the University of Lethbridge this semester. This is one of 27 videos produced by the three classes. Leave your feedback, like or dislike it, below and the top three videos will earn prizes.

Video Description
Attend the University of Lethbridge and experience diverse learning opportunities that allow you to expand your horizons and discover your passions. The U of L offers small class sizes where you have a name, not a number. There are a variety of activities to become involved with. The U of L helps you to reach your goals and keep climbing. Come light your path at the U of L, your educational journey begins here! Located in Western Canada, just two hours South of Calgary, Alberta, the University of Lethbridge is an inspirational school that offers a positive environment where you can earn an education while making new friends. The sense of community that is constantly evolving is amazing to be apart of. Take control of your future. Visit www.uleth.ca to unlock your potential.

This is a promotional ad for the University of Lethbridge that was created for a group assignment for a marketing class. Group Name: Light Your Path. Group members: Ben Arnold, Brandon Hart, Ebenezer Sackey. Thanks to all the helpful athletes from soccer, ultimate frisbee and the climbing wall that helped make this video possible. With this commercial, we hope to recruit prospective students by promoting the U of L's high quality attributes such as: attention to students as individuals, liberal arts approach, clubs & sports, and facilitation of personal achievement. Together these positive factors allow students to discover themselves, pursue their passions, and light their own path.

Music Credit:
1. Radioactive by Kings of Leon (Released in September 2010, from album: Come Around Sundown, by RCA records)
2. So Human by Lady Sovereign (Released in April 2009, from album: Jigsaw, by Midget records)

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