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Album: Fall For You [SINGLE]
Track: 1 of 2
Title: Fall For You
Artist: James Alexander Bright
Label: Athens Of The North
Cat#: ATH181
Formats: 7" Vinyl/Digital
Digital Release: 14th February 2024
Physical Release: 16th February 2024

About This Release:

Multi-hyphenate artist James Alexander Bright releases soulfully tender paean to romance 'Fall For You', backed with urgent funker 'Viper Flames'. This new music heralds James' third solo album, currently being recorded and mixed, which is planned for release via Athens of the North mid 2024.

On 'Fall For You' James says "You know when you've loved, to love is a magical thing. Whether it's an experience, an object, or a person; we've all loved and lost. The senses, vibration and elements have a wondrous strength and power. Love is the most powerful of all."

Following the release of !K7 debut album 'Headroom' ("Blissful choruses, sweetly nagging refrains and a lo-fi sensibility. Hard not to love" Mojo), James featured on Groove Armada's album 'Edge Of The Horizon', contributed 'Under The Sun' to the Too Slow To Disco: The Sunset Manifesto compilation and released single 'It's Alright' with Feiertag. His second album, the joyous 'Float' ("Vivid intermingling of buoyant breakbeat drum loops, sunkissed psychedelic folk song, retrofuturist synthesisers and hot buttered British soul" Test Pressing), was released in July 2022 with singles 'Drink This Water', 'Wheels Keep Turning' and 'Sundown' feat Fink paving the way. This was followed in early 2023 by 'Mirage In The Mojave' ("One hundred percent proof dancefloor ready" Louder Than War), an album of collaborations and reworks with cosmic Americana-disco DJ/producer duo Flying Mojito Bros. On radio his tracks have been played across BBC 6 Music (where he's recorded guest mixes for Tom Ravenscroft and Huey Morgan), Amazing Radio, Bandcamp Weekly, Worldwide FM, Soho Radio, KCRW, Triple J and BBC Solent (who chose his track 'Tigers Roar' to soundtrack Portsmouth FC's 2019 journey to Wembley – awkwardly James is a Saints fan).

A new project with Groove Armada's Tom Findlay as Bright & Findlay - married around their shared love of machine-led funk, outsider soul, 70s-80s nautica and 21st century basement disco - was released via Athens of the North in summer 2023. Solid tastemaker support included BBC 6 Music's Gilles Peterson, who included 'Slow Dance' amongst his tracks of the year, and Huey Morgan, for whom the duo recorded a Block Party mix.

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