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Are you stuck asking sales questions that take your prospects round in circles?

Prospects mention issues, but they're vague – surface problems that don't reveal the real challenges they're facing. Well, there's a goldmine of valuable information hidden just beneath the surface, and the key to unlocking it lies in asking the right questions.

This video will equip you with 5 powerful sales questions designed to cut through the fluff and uncover your buyer's hidden pain points. By getting to the root of their problems, you can finally offer solutions that truly resonate and get deals done.

Common Pains of Prospects

There are four key areas where these the buyers pains often appear. Once we understand where the buyers pain likely lives, we can then attack it with our questions.

- Financial Pains: These often manifest in statements like "Revenue is up, but profits are down" or "We lack financial transparency for sound decision-making."
- People Pains: Phrases like "Low team morale" or "Employee turnover to competitors" can signal these issues.
- Productivity Pains: Look for clues like "Missed deadlines" or "Excessive meetings hindering workflow."
- Process Pains: Statements like "Inefficient hiring process" or "Overwhelmed customer service department" indicate potential problems.


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