6 Reasons Why Eyeshadow 101 is a Fan Fave:

1. It Stays Put
This crème-to-powder eyeshadow stick delivers waterproof color that won’t budge. Set it and forget it!

2. It’s Easy to Apply
Glide this silky formula effortlessly across lids and blend with the built-in smudger. No brush required.

3. It’s Crease-Proof
Heat. Humidity. Sweat. No matter what you’re up against, this formula always looks freshly applied.

4. It Comes in Over 30 Shades
Choose from highly pigmented shades in matte, shimmer, and metallic finishes. Express yourself with everyday neutrals or bold color.

5. It’s Sensitive Skin-Friendly
With naturally effective ingredients like Vitamin C that improves skin tone and texture, antioxidant-rich Vitamin E that defends against free radical damage, and Candelilla Wax that boosts blendability and soothes sensitive skin this shadow will never irritate.

6. It’s Prestige Quality, Without the Prestige Price
Prime, line, and emphasize eyes with this three-in-one shadow that does it ALL for less. Stock up on these affordable sticks and build an entire wardrobe of color.

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