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Med Rep Pharma Job Questions & Answers Freshers:
What New Medical representatives should do?

Work on the appearance of a medical representative. “the bag, clothing, nails, hair style…etc…”
Ability to convince/persistent/credibility.
The frequency of visits, ”to set a program for visits”.
Planning: Yearly, every 6 months, every 2 weeks or daily.
“A plan is set by medical rep., then approved by regional managers, then by the promotion department.
What doctors expect to get from medical representatives?

An effective drug.
Information concerning the drug.
An idea concerning drug price.
Available dosage forms.
Free samples.
Brochures
Conferences
Services
Frequent visits.
What does a medical representative expect from a doctor?

To prescribe his products
To greet him upon his visit.
To understand the properties of his product over competitors’ ones.
Feedback
It is important to know that doctors can remember only few numbers of products for example some doctors may only know 15 products.
Why doctors may not prescribe your specific product??

No frequent visits.
If he is not convinced with your product.
Previous trial failure of the drug.
Simply because he does not like you.
Negative opinion or bad relations with your company
There is no product in your company that matches his needs.
His loyalty to other company
Not enough information concerning the drug.
He is used to other specific drugs.

Successful Communication gives Successful Interview:
To Do’s for Success:
Question Allow and encourage questions to make clear what your message is understood well
Feedback Ask for confirmation but also check and reconfirm
Visual aids Visualize instead of only using words visualization can be manifold,also use gestures ,analogies ,symbols
Clear assumptions Verify what your way of communicating is understood well(also see next two points)
Don’t assume what others know Don’t assume what your knowledge is familiar to the”receiver”. This refers to technical terms ,background principles language _your “encoding” in general.
Set frame then details Give an overview ,familiarize with the topic in general,the proceed to detail communication
Keep it simple Don’t try to impress by complication; reduce to the maximum.
Give/get sufficient info Find the right balance (check out by feedback) don’t overdo nor “under do”.
You need to focus on FEATURES AND BENEFITS: Medical Representative Job Essentials:
It is always important for a medical and sales representative to try to translate any features of his product into benefits that will appeal or be attractive to his customer whether he is a pharmacist or a patient.

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