Current student of the Sales 4.0 | MSc in International Sales Management, Lyle Jarvel, from South Africa, sits in conversation with Prof. Frank Jacob, Academic Director of the programme. He shares why he decided to study a specialized master programme in sales, and why he sought a strong international dimension for his studies. He also compares his experience as a Coach in the Feldhockey Bundesliga to a team-oriented sales environment.
Note: this is the short version of the interview. Click here for the full interview: [ Ссылка ]
![](https://i.ytimg.com/vi/vweMWmWKh-E/maxresdefault.jpg)