Being eco-friendly, sustainable, or green, has become the latest fashion. But some companies which brand themselves in this way have been accused of exaggerating or making up their sustainable credentials - this is known as ‘greenwashing’.

Advertising regulators are now trying to clamp down on businesses who may be misleading consumers.

Subscribe to #BBCMyWorld here: [ Ссылка ]

#greenwashing #climatechange #ecofriendly

свернуть