Honda has just introduced its new MS01 electric scooter, designed in partnership with Japanese retail chain MUJI. Exclusive to the Chinese market, the model is more like a “moped” than a scooter, focusing on moving over short distances.

MUJI is a supermarket chain that emphasizes minimalism and recycling. The company was responsible for the design of the MS01, while Honda took care of everything else. This includes all the structural and mechanical part of the electric scooter.

MUJI design chief Kenya Hara designed the MS01 based on an old bike that was sold online. This is the origin of black and white paint with many matte parts, because in the culture of minimalism, the goal is that the colors do not strain the eyes.

The MS01 has 17-inch wheels shod in tubeless tires, which according to Honda are suitable for any urban road. The 400W motor allows a maximum speed of 25 km/h. The 48V battery provides autonomy to run 65 km in electric mode only, without pedaling. According to Honda, a standard user will have to recharge the MS01 once or twice a week.

#HondaMS01 #Honda #electricscooter

свернуть