If you are confused about who a General Manager (GM) is and who a Vice President (VP) is, you are not alone. You are confused because it is confusing. Largely because there is no standard structure all companies follow for the roles of the VP and GM. Depending on the size of the company and its requirements, C-level roles are adjusted to fit that particular company. That includes the roles of the VP and GM.
VP and GM Roles -
A VP is one among the senior most executives at any given organization. They are usually one or two positions from the CEO depending on the structural hierarchy of that company.
A GM has various implications. There are different levels at which a GM is appointed. At a large company, a GM is responsible for the company’s profit and loss.
Difference between VP and GM -
The responsibilities of general managers vs vice presidents or of GM vs VP are comparable – with slightly different roles. A GM is a title that can travel up and down the hierarchy at many different levels. While, a VP doesn’t branch out quite as much.
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