Later this year in 2023, Pepsi are set to unveil a brand new logo design that has been hailed as a redemption of the brand's image after the previous logo disaster. The new Pepsi logo redesign has taken the world by storm, with many applauding the innovative approach to modernizing the brand while staying true to its retro roots.

The Pepsi logo has undergone several changes over the years, but the new Pepsi logo stands out as a unique, refreshing, and retro design. The design team focused on doing away with simplicity, while also maintaining the classic elements that have made the Pepsi brand so recognizable. The new Pepsi logo is bolder, more refined, and sophisticated, with a playful twist that captures the brand's essence.

The new Pepsi logo is part of a broader rebranding effort by PepsiCo to revamp its product lines, messaging, and packaging. The Pepsi brand has always been synonymous with fun, excitement, and innovation, and the new logo design reflects this. The new Pepsi logo 2023 embodies the spirit of the brand, and it has already been well-received by fans of the brand around the world.

Also we take a look at some secret leaked documents and files, that relate to the previous logo design, and how a design agency actually came to their design decision. It's quite a wild ride!

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