SI's panel of experts talk about the LaVar Ball strategy of marketing his son and his business at The Crossover's 2017 NBA Draft Show.
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Watch The Crossover's 2017 NBA Draft Show live from New York. Be sure to join us for full coverage as the draft unfolds, to see what happens with this year's top contenders, such as Lonzo Ball, Markelle Fultz, De’Aaron Fox and Josh Jackson.
The 2017 NBA Draft will take place at the Barclays Center in Brooklyn, NY on Thursday, June 22nd. The Draft17 will kick off with the Philadelphia 76ers, followed by the Los Angeles Lakers in Round 1. The Boston Celtics have already announced they will be trading their No. 1 overall draft pick to the Philadelphia 76ers ahead of Thursday night's draft. The big question of the night surrounds Lonzo Ball as the Los Angeles Lakers possible #2 pick.
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NBA Draft Show 2017: The Lonzo And LaVar Ball Marketing Strategy | Sports Illustrated
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