In the first episode of E-commerce Speaks, we talk with Karel Schindler, Founder & CEO of ROI Hunter, about when e-commerce companies should focus on profitability and when they should focus on growth.
We also talk about how e-commerce retailers can work to adapt to a new mindset, as well as how they can improve the efficiency of their campaigns regardless of if they are profitability-minded or growth-minded.
#ecommerce #podcast #profit #profitability #marketing #ppm #growth #ppc
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