In this week’s episode, Carrie discusses the C-Suite’s use of social media. Many studies focus on their use of Twitter, but Carrie believes that they should instead focus on LinkedIn publishing.
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Key Takeaways:
1. The C-Suite should utilize the LinkedIn Publishing Platform.
2. It gives you the opportunity to craft a message for your entire organization and have it travel.
3. See Levi Strauss & Co CEO’s Dirty Jean Manifesto: [ Ссылка ]
4. Are you publishing your own manifestos, thoughts, and feelings on the LinkedIn Publishing Platform? If not, you should be!
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About Carrie:
Carrie Kerpen is a self-described (Non)trepreneur, author, keynote speaker, and social media expert. She is the CEO and co-founder of social media agency Likeable Media, an award-winning, global agency that works with Fortune 500 clients. For more information, visit [ Ссылка ]
About Likeable Media:
Likeable Media is an award-winning, global social media and word-of-mouth marketing firm with a focus on creating compelling content. Likeable Media has worked with over 200 brands and is the only agency to win three consecutive WOMMY awards from the Word of Mouth Marketing Association (WOMMA). In 2013, Likeable Media was named one of the Top 50 Fastest-Growing Women-Owned Businesses by WPO and American Express OPEN and the 6th "Best Place to Work in New York City" by Crain's New York Business. For more information, visit [ Ссылка ]
