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TIMESTAMPS:
3:20 - Who is Eddie
5:40 - Two C’s
8:15 - Ads are billboards
9:15 - Framework for good video ads
11:00 - Content Blocking
19:32 - Ad Content Example 1
22:00 - Ad Content Example 2
25:00 - Hooks - Audio
27:28 - Hooks - Visuals
31:20 - Platforms to Use
40:55 - What is CPM
45:30 - Youtube Advertising
47:45 - Image vs Video Ads
49:27 - How to find angles
53:00 - Email/SMS list
59:08 - Conversion
1:14:00 - AOV + LTGM
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