Consistency is everything in branding - but sometimes things have to change. So, how do you know when it’s time to rebrand? A ‘Rebrand’ is a major update: like changing your logo and colors, your mission, customer avatar or brand positioning. In this video I share 4 ways to tell when it’s time for you to bite the bullet and rebrand.

#brandstrategy #entrepreneurship #marketing #branding #rebranding #personalbranding #smallbusiness


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This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.

Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

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