Sunrise Tours JTB promotes Sustainable Tourism. This video introduces our Initiatives for Sustainable Tourism. Japan has many attractive areas that still need to be discovered by most people, still tourists tend to concentrate on specific cities, where congestion can lead to adverse effects on regions natural environment and visitors regretting not thoroughly enjoying their trip. We have been working to address these challenges of overtourism in specific cities, and to develop sustainable solutions through tourism. Please watch our video for details and let's work together towards Sustainable Tourism.
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