Australia's grocery giants, Coles and Woolworths, are facing a potential $9 billion fine if they continue to squeeze their suppliers. But will this hefty penalty actually change their ways? In this Global Trend Reports video, we dissect the new mandatory code of conduct designed to balance the power dynamics between these supermarket giants and their smaller suppliers. We'll examine the effectiveness of this code, analyzing whether it's a real deterrent or just a symbolic gesture. Tune in to discover the strategies these grocery giants might employ to avoid these massive fines and the potential impact this could have on consumers.
