Seltzer Licensing Group President Stu Seltzer discusses how licensing in a brand can enhance your product's credibility.
For more information on Seltzer Licensing and the range of consulting and agency services please visit www.SeltzerLicensing.com
This video clip is from the “Basics in Licensing” seminar form Licensing Expo 2015 . The seminar is part of the “Coursework in Licensing Studies” program which is part of LIMA’s Licensing University (www.Licensing.org/education/licensing-university)
