Thinking of China as just another market like any other is a big mistake. China and its ecosystem are truly unique. Most of the western social media are not present and some truly powerful alternatives are present.
Internet is special in China. This is a recent improvement in the Chinese Netizen life and you should keep it in mind when you are targeting Chinese consumers.
KAWO has organised webinars for several Chambers of Commerce and Brands around the world. This is an extract of a section.
Download the Ultimate Introduction to Social Media in China
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KAWO, China social media platform for brands & agencies
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#InternetInChina #HistoryofInternet #KAWOguide
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