(Remastered version of 2001 Advertisement) Apple debuted the next-generation iBook G3 at a press conference in Cupertino, California, on May 1, 2001. The previous bold colors and bulky form-factor were abandoned, as were the handle, latch-less design and additional power connectors on the bottom surface.
The resulting iBook was available in white only, hence the name "Snow" and incorporated transparent polycarbonate in its casing. It was 30% lighter, and occupied less than half of the volume of the model it replaced, being smaller in all three dimensions. Despite that, it added an extra USB port and a higher resolution screen. Apple claimed the compact design did not sacrifice durability, saying it was "Twice as durable" as the previous model.
With this revision, Apple began transitioning to translucent and white polycarbonate casings in most of its consumer line, such as the iMac and the eMac. In contrast, most of its professional products used an anodized aluminum finish. Near the end of its run, the Snow iBook G3 case became opaque and white instead of translucent white and magnesium.
