Msheireb Downtown Doha will transform the center of the capital city, recreating a way of living that is rooted in Qatari culture.
Msheireb is the world’s first sustainable downtown regeneration project, that will revive the old commercial district with a new architectural language that is modern, yet inspired by traditional Qatari heritage and architecture – its proportion, simplicity, space, light, layering, ornament and response to climate. Utilising the latest in sustainable technologies, Msheireb will adhere to the highest standards in green building. The strategic objective of the Msheireb project is to reverse the pattern of development in Doha, which has tended towards isolated land use, reliance on car transportation and energy hungry structures. Msheireb Downtown Doha will become a new social and civic hub in the city centre – a place where it is enjoyable to live, work, shop, visit, and spend time with family and friends.
Msheireb Downtown Doha is strategically located in the heart of Doha, the ambitious and thriving capital city of Qatar – only minutes away from the Hamad International Airport and midway between two key routes into the city. Msheireb Downtown Doha defines a city in transformation.
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