Dive into the riveting journey of Natalie's Orchid Island Juice Company, a family-owned business that has grown into a $120 million success story. Explore the complexities of family businesses and how this mother-daughter duo, Marygrace and Natalie Sexton, defied the daunting 'second-generation curse.' This video unveils the challenges faced during the generational transition, with digital innovation and dynamic leadership being at the forefront. From overcoming familial resistance to utilizing family feuds for productivity, learn how this company squeezed success out of every hurdle. Discover how Natalie's holistic business education and transformative leadership is reshaping the future of this juice empire. Tune in for insightful business analysis, peppered with entertaining analogies and invaluable lessons for aspiring entrepreneurs.

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