COMMISIONED BRAODCAST & EVENT MUSIC
PROJECT: Abide with Me
CLIENT: ITV / The FA
BRIEF: To create the theme for the FA Cup that recognised its history and legacy
CAMPAIGN: We recorded and produced a new arrangement of FA Cup staple anthem 'Abide with Me' with London Community Gospel choir which will be the soundtrack to ITV's coverage until 2011. The choir then performed on the pitch at Wembley on Final day, releasing the track as a download with all profits going to the FA's affiliate charity Everyman.
RESULT: The song was acknowledged by the broadcaster as the perfect fit for the brief, and the track release attracted praise from Terry Wogan on his breakfast show and raised the profile of the charity and choir through various TV and radio appearances.
