We invited representatives from some of the leading brands in the non-alcoholic spirit industry including Seedlip, Lyre’s, Three Spirit and Sprigster down to TT Liquor to help us answer the question ‘What Is A Non-Alcoholic Spirit?’

The non-alcoholic spirit category was born in 2016 with the introduction of Seedlip, the first distilled non-alcoholic spirit. Since then the category has grown exponentially with more products appearing all the time from new and established brands. With these new products, brands have discovered new and innovative ways to produce spirit alternatives beyond distillation. With no strict regulations on how or where a non-alcoholic spirit is produced, defining this category can prove a little difficult.

We use non-alcoholic spirits nearly every day at TT Liquor and Mixology Events, in our cocktail masterclasses, on our bars and in our liquor store, so we decided to do a little investigating of our own to try and help us to explain what defines them.

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Sources

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Credits:

Produced by - Alastair Tatton & Stephen Thompson
Written by - Harvey Johnson and Kay Zell-Huxley
Directed by - Tom Drake & Stephen Thompson
Filmed and Edited by - Tom Drake
Presenters - Sasa Ruvidić & Kay Zell-Huxley

Interviewees:

Christie Knight - Low & No Brand Ambassador, Diageo.
Dash Lilley - Co-Founder, Three Spirit Drinks.
Piers Milburn - Founder, Sprigster Drinks.
Ed Procter - UK Brand Ambassador, Seedlip & Æcorn, 2019-2021.
Danny Shell - UK Brand Ambassador, Lyre’s Spirit Co.

#nonalcoholic #nonalcoholicspirits #lowandno

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