In this animation video, I explain how to explain how important sustainability is in a good and useful way. Everybody feels the pressure due to our unsustainable way of life and there is no better time to act than now.

It builds on the work of Dr Karl-Henrik Robèrt and The Natural Step: [ Ссылка ]

Everybody has their own pet issue (ecology, climate change, save the whale, protect our natural resources, corporate social responsibility, etc.) but all these questions are related to the central question of sustainability (sustainable development).

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Learn about sustainability for free with short animation videos!

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Videos are created by Alexandre Magnin using years of experience drawing and working as a sustainability consultant with businesses and communities: [ Ссылка ]

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Additional resources:

How's Life? 2013: Measuring Well-being: [ Ссылка ]

Collapse: How Societies Choose to Fail or Succeed: [ Ссылка ]

The funnel metaphor was developed as part of the Framework for Strategic Sustainable Development by the founder of The Natural Step: [ Ссылка ]

Script co-written by Sarah Brooks

Music by Huma-Huma

Thank you to our subtitles volunteers:
Spanish & Catalan: Josep Simona
Hebrew: Maya M Givon
Japanese: BCon
Portuguese: André Ribeiro Winter

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