Do you know India is the world’s 10th fastest-growing market for specialist coffee and tea retail chains?
The café chain market, led by Cafe Coffee Day and Tata Starbucks, is estimated to grow 6.9% a year
Despite being a small consumer, India was the 6th largest producer of coffee
South India is both, the highest producer and consumer of coffee, Karnataka accounts for 71% of coffee production in India, followed by Kerala at 21% and Tamil Nadu at 5%
India’s coffee story began in the 17th century, when Baba Budan while on pilgrimage to Mecca, discovered coffee and returned with some beans to his native land Chikmagalur in Karnataka
This region became the birthplace of coffee in India and earned the nickname “Coffee Land”
Though coffee became popular along with tea in India, its reach was restricted to tea stalls
Bringing people to sophisticated café was a challenge in India
This challenge was taken by V.G. Siddhartha, an entrepreneur from Karnataka who belonged to a family of coffee planters.

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