Handouts available here: [ Ссылка ]
Speaker: Bruce Hugman
In this lecture, the nature of risk in patient safety and its variable interpretation is covered, including techniques for meaningful communication of risk to patients and the public.
Bruce Hugman is a graduate of Oxford and Nottingham Universities (UK) in English and Applied Social Studies. Since 1995 he has been communications consultant for the Uppsala Monitoring Centre (UMC). He has written extensively on healthcare communication, particularly relating to pharmacovigilance and patient safety, and teaches and lectures in many parts of the world.
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